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100 Inspiring Case Studies of Esports Design

Esports is a growing industry with an estimated global audience of over 450 million viewers, and as with any form of entertainment, design plays a critical role in its success. From logos and branding to user interface and environmental graphics, esports design encompasses a wide range of disciplines. Here are 100 inspiring case studies of esports design, showcasing some of the best examples in the industry.

Logos and Branding

A strong and memorable logo is essential for any esports team or event. Here are some examples:

The iconic FaZe Clan logo, featuring a red, black, and white color scheme and a stylized letter "F."

The Overwatch League logo, incorporating the league's signature orange and black color scheme with a simple yet effective design that symbolizes the game's objective-based gameplay.

The League of Legends World Championship logo, featuring a sleek and modern design with white and blue accents that reflect the game's futuristic aesthetic.

User Interface Design

The user interface or UI is a critical aspect of the esports experience, providing players and viewers with a seamless and intuitive way to engage with the game. Here are some standout examples of UI design:

The UI for Fortnite, featuring a bright and colorful design with clearly labeled icons and buttons that make it easy for players to navigate.

The Overwatch League UI, with a sleek and modern design that incorporates the league's branding and colors, making it easy for viewers to keep track of the action on screen.

The Dota 2 UI, featuring a customized dashboard that allows players to access game modes, matches, and tournament schedules with ease.

Environmental Graphics

Environmental graphics can turn a physical space into a captivating and immersive esports arena, creating a sense of excitement and energy for both players and fans. Here are some examples:

The League of Legends World Championship stage, featuring a massive LED screen that wraps around the entire arena, displaying live gameplay, replays, and other exciting visuals.

The Dota 2 International venue, featuring a stage design that includes multiple screens and LED displays, creating a dynamic and immersive gaming experience for players and fans alike.

The ESL One Cologne event, featuring a unique stage design that incorporates shifting light patterns and angles to create an ever-changing backdrop for the action on screen.

Merchandise Design

Esports merchandise can be a great way to engage with fans and build brand awareness. Here are some examples of standout merchandise design:

The FaZe Clan "Machinist" collection, featuring sleek and modern apparel with bold black and white designs and subtle FaZe branding.

The Overwatch League "Earn Your Stripes" collection, featuring a range of stylish and comfortable apparel with the iconic Overwatch League logo prominently displayed.

The Evil Geniuses "Live Evil" collection, featuring edgy and bold designs with the team's signature black and blue color scheme for a distinctive look.

Conclusion

Esports design is a critical aspect of the industry, as it helps to create a captivating and immersive experience for players and viewers alike. From logos and branding to user interface and environmental graphics, the esports industry offers an exciting canvas for designers to showcase their creativity and skills. With these 100 inspiring case studies of esports design, we hope to inspire and encourage designers to continue pushing the boundaries of what is possible in this exciting and rapidly growing industry.